Mosquito Squad’s New VP of Strategic Progress Specializing in Native Public Well being | Franchise Information
Mosquito Squad’s new vice chairman of strategic progress sees the franchisor’s companies as a public well being necessity. “They’re protectors of public well being,” Kurt Vandock stated. “It’s so simple as that.”
Whereas he’s new to Mosquito Squad, Vandock’s background in public well being is what attracted him to the corporate within the first place. Vector illnesses unfold by mosquitos trigger at the least 725,000 deaths globally on common per yr.
Pest management is a standard apply, with some metro areas dropping larvicide in stagnant water, spraying and using different ways to cut back biting bugs. Mosquito Squad prides itself on going exterior the norm in terms of controlling pests.
When Vandock was serving as the pinnacle of public well being for Bayer, the franchise stood out from the get-go. “Individuals at all times say that tradition eats technique for breakfast, however Mosquito Squad has a unbelievable tradition that’s revolutionary available in the market,” he stated.
The model’s revolutionary method is extra specialised, stated Vandock, who joined the corporate this month. As a substitute of a broad-spectrum larvicide, which might presumably hurt different bugs within the atmosphere, Mosquito Squad makes use of varied strategies focusing on particular species. As Vandock put it, “Controlling mosquitos in Ohio to out west within the Rockies could be very completely different.”
Franchisees are inspired to know their group and its wants. They do what shoppers want, and that doesn’t at all times imply eliminating the pest inhabitants—simply making it extra snug for the folks, pets and livestock that reside there.
“We all know simply by establishing relationships with our communities that the usual methods of doing issues will not be the most effective,” stated Vandock.
When trying to find these new operators, highlighting the distinctive points of Mosquito Squad is essential, particularly their sustainable companies, Vandock stated. Pests aren’t going away, so there’s at all times enterprise, however that’s not all sustainable means. As part of its tradition, the corporate focuses on impacting the atmosphere as little as potential whereas sustaining public well being.
That tradition additionally gives all of the coaching and experience for brand new operators to make the most of, Vandock stated. Getting them ready for his or her territory is a part of the coaching.
“Part one is listening to and understanding your buyer and people franchise house owners that we’ve within the system in the present day,” stated Vandock. “Mosquito Squad has that constructed into their ethos.”
In 2018, the idea was specializing in some worldwide growth into Indonesia, Kenya and the Caribbean to call a couple of.
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Jef Flournoy, vice chairman of franchise growth, stated the corporate had “tabled worldwide growth” for the reason that begin of the COVID-19 pandemic.
Vandock stated the model is specializing in the unfold of mosquitos and their illnesses akin to dengue and zika in america as they transfer additional north.
“The mosquitos have discovered a strategy to make our enterprise worldwide by transferring these worldwide illnesses proper right here,” he stated. “Nobody would have thought that aedes aegypti,” the yellow fever mosquito, “could be throughout the Mason-Dixon line, however right here it’s.”
A part of Authority Manufacturers, additionally the franchisor of Monster Tree Service, Benjamin Franklin Plumbing and different house companies ideas, Mosquito Squad has greater than 220 areas.