America’s Swimming Pool Firm Franchise Prices, Charges, Revenues, Earnings (2023 Evaluate)

On this unique Franchise Chatter FDD Discuss publish, you’ll be taught the next:
Part I – Estimated preliminary funding (franchise prices) for an America’s Swimming Pool Firm franchise, based mostly on Merchandise 7 of the corporate’s 2022 FDD
Part II – Preliminary franchise charge, royalty charge, and advertising and marketing charge for an America’s Swimming Pool Firm franchise, based mostly on Objects 5 and 6 of the corporate’s 2022 FDD
Part III – Variety of franchised and company-owned America’s Swimming Pool Firm retailers at the beginning of the 12 months and the tip of the 12 months for 2019, 2020, and 2021, based mostly on Merchandise 20 of the corporate’s 2022 FDD
Part IV – Information updates on the America’s Swimming Pool Firm franchise alternative
Part V – Presentation and evaluation of America’s Swimming Pool Firm’s monetary efficiency representations (common revenues and/or income), based mostly on Merchandise 19 of the corporate’s 2022 FDD, together with info on the:
- 2017-2021 combination gross income (“systemwide gross sales”) reported to America’s Swimming Pool Firm and the franchisor’s predecessor from all America’s Swimming Pool Firm franchisees whose franchised companies have been operational for any a part of the 12 months
- whole gross income development between calendar years 2020 and 2021 for the 85 America’s Swimming Pool Firm franchised territories that have been in enterprise and reporting income as of December 31, 2020 and as of December 31, 2021
- 2021 combination, common, median, highest, and lowest gross income per territory for the 108 America’s Swimming Pool Firm franchised territories that have been in operation for the complete 2021 fiscal 12 months
- 2021 combination, common, median, highest, and lowest web revenue per territory for the 93 America’s Swimming Pool Firm franchised territories that have been in operation for the complete 2021 fiscal 12 months and reported a revenue and loss assertion via QuickBooks
- 2021 common whole gross income, value of products offered, overhead bills, and EBITDA for the 93 America’s Swimming Pool Firm franchised territories that have been in operation for the complete 2021 fiscal 12 months and reported a revenue and loss assertion via QuickBooks
- 2019-2021 whole and common variety of pool upkeep accounts for 38 of America’s Swimming Pool Firm’s franchised territories
Part VI – Key ratios, comparables, computations, and analyses for the America’s Swimming Pool Firm franchise alternative (unique content material for Platinum subscribers)
Part I – America’s Swimming Pool Firm Franchise Prices
- America’s Swimming Pool Firm franchise prices, based mostly on Merchandise 7 of the corporate’s 2022 FDD:
- Preliminary Franchise Payment: $40,000 to $90,000
- Leasehold Enhancements: $0
- Car Wrap: $3,100
- Enterprise Outfitting Payment: $3,621
- Operations Outfitting Payment: $3,600 to $11,350
- Truck Outfitting Payment: $6,365
- Car: $0 to $3,402
- Workplace Gear and Provides: $90 to $2,557
- Preliminary Promoting Payment: $5,820 to $58,200
- Insurance coverage: $4,387 to $6,393
- Skilled Charges: $1,070 to $2,140
- Preliminary Coaching Expense: $642 to $2,140
- Licenses and/or Bonds: $0 to $1,000
- Lease Deposits: $0
- Extra Funds: $16,000
- Whole Estimated America’s Swimming Pool Firm Franchise Prices: $84,695 to $206,268
Part II – America’s Swimming Pool Firm’s Preliminary Franchise Payment, Royalty Payment, and Advertising Payment
- America’s Swimming Pool Firm’s preliminary franchise charge, royalty charge, and advertising and marketing charge, based mostly on Objects 5 and 6 of the corporate’s 2022 FDD:
- Preliminary Franchise Payment: $40,000
- Royalty Payment: 4% to eight% of precise Gross Income within the preliminary 12 months; 4% to eight% of forecasted Gross Income following preliminary 12 months
- Model Fund Contribution: at the moment, 1% of Gross Income
- Native Advertising and/or Cooperative: 3% of Gross Income
Part III – Variety of Franchised and Firm-Owned America’s Swimming Pool Firm Shops
Franchised
2019

- Shops on the Begin of the 12 months: 263
- Shops on the Finish of the 12 months: 299
- Internet Change: +36
2020
- Shops on the Begin of the 12 months: 296
- Shops on the Finish of the 12 months: 320
- Internet Change: +24
2021
- Shops on the Begin of the 12 months: 320
- Shops on the Finish of the 12 months: 345
- Internet Change: +25
Firm-Owned
2019
- Shops on the Begin of the 12 months: 0
- Shops on the Finish of the 12 months: 0
- Internet Change: 0
2020
- Shops on the Begin of the 12 months: 0
- Shops on the Finish of the 12 months: 0
- Internet Change: 0
2021
- Shops on the Begin of the 12 months: 0
- Shops on the Finish of the 12 months: 0
- Internet Change: 0
Part IV – Information Updates on the America’s Swimming Pool Firm Franchise
Part V – Monetary Efficiency Representations (Common Revenues and/or Earnings) for the America’s Swimming Pool Firm Franchise (Merchandise 19, 2022 FDD)
- On this Merchandise, America’s Swimming Pool Firm presents sure historic info for franchised America’s Swimming Pool Firm companies for the 2021 fiscal 12 months. As of December 31, 2021, America’s Swimming Pool Firm had 107 franchisees working in 120 Territories.
- The monetary info America’s Swimming Pool Firm utilized on this Merchandise from January 1, 2021 to Could 14, 2021 was collected by the franchisor’s predecessor, ASPF.
- Elements 1 via 3 current sure Gross Income info that was reported to and picked up by America’s Swimming Pool Firm using its proprietary enterprise and buyer relationship administration software program.
Half 1 – Systemwide Gross sales
- Half 1 units forth the mixture Gross Income (“Systemwide Gross sales”) reported to America’s Swimming Pool Firm and the franchisor’s predecessor from all America’s Swimming Pool Firm franchisees whose franchised companies have been operational for any a part of the 12 months.
- 2017: $44,713,705 (94 Territories)
- 2018: $54,643,476 (22% year-over-year development; 101 Territories)
- 2019: $62,948,476 (15% year-over-year development; 108 Territories)
- 2020: $71,864,280 (14% year-over-year development; 113 Territories)
- 2021: $91,136,698 (27% year-over-year development; 123 Territories)
- Gross Income shouldn’t be diminished on account of any charges or commissions you pay to 3rd events who refer prospects.
- The Gross Income knowledge for a franchisee could embrace gross sales in “open” Territory, that’s, territory that had not been awarded to a franchisee.
Half 2 – Energetic Franchise Income Development (85 Territories in Enterprise and Reporting as of December 31, 2020 to December 31, 2021)
- Half 2 under exhibits the entire Gross Income development between calendar years 2020 and 2021 for 85 Territories that have been in enterprise and reporting income as of December 31, 2020 and as of December 31, 2021.
- A Territory was thought-about in enterprise as of December 31, 2020 or December 31, 2021 if it reported Gross Income higher than $0 throughout the month of December 2020 or December 2021, respectively.
- 2020: $65,746,329 (85 Territories)
- 2021: $89,625,321 (36% year-over-year development; 85 Territories)
Half 3 – Gross Income Per Territory
- The desk experiences on 108 Territories that have been in operation for the complete 2021 fiscal 12 months.
- Excluded from this desk are 8 Territories that opened throughout the 2021 fiscal 12 months and subsequently weren’t in operation for the complete 2021 fiscal 12 months and 4 Territories that ceased operations throughout the 2021 fiscal 12 months.
- Variety of Territories in Group: 108
- Combination Gross Income: $89,625,321
- Common Gross Income Per Territory: $829,864
- Median Territory Gross Income: $596,651
- Highest Territory Gross Income: $4,160,472
- Lowest Territory Gross Income: $47,250
- Quantity and P.c of Territories Exceeding Common: 42 / 39%
Half 4 – Internet Revenue Per Territory
- Elements 4 and 5 current info on 93 Territories that have been in operation for the complete 2021 fiscal 12 months and reported a revenue and loss assertion (“P&L”) via QuickBooks.
- Excluded from these desk are 8 Territories that opened throughout the 2021 fiscal 12 months and subsequently weren’t in operation for the complete 2021 fiscal 12 months, 10 Territories that have been in operation for the complete 2021 fiscal 12 months however didn’t report Internet Revenue utilizing customary accounting strategies or failed to offer full monetary data using QuickBooks software program, 4 Territories that didn’t submit a P&L, and 4 Territories that ceased operations throughout the 2021 fiscal 12 months.
- Variety of Territories: 93
- Combination Internet Revenue: $10,051,312.48
- Common Internet Revenue Per Territory: $108,078.63
- Median Territory Internet Revenue: $67,438.37
- Highest Territory Internet Revenue: $534,668.52
- Lowest Territory Internet Revenue: $(222,535.05)
- Quantity and P.c of Territories Exceeding Common: 34 / 37%
- Common Internet Revenue Proportion: 12%
Half 5 – Common Gross Income and EBITDA Per Territory
- Variety of Territories: 93
Common of 4 Quartiles
Whole Gross Income
- Pool Upkeep Gross Income: $340,023 (37.7%)
- Pool Restore and Service Gross Income: $320,671 (35.5%)
- Subcontract Gross Income: $241,720 (26.8%)
- Whole Gross Income: $902,414 (100.0%)
Price of Items Bought
- Price of Chemical compounds Consumed: $48,825 (5.4%)
- Price of Supplies Bought: $152,710 (16.9%)
- Price of Subcontractor Expense: $164,779 (18.3%)
- Whole Price of Items Bought: $366,314 (40.6%)
Overhead Bills
- Promoting Bills: $27,056 (3.0%)
- Insurance coverage Bills: $29,759 (3.3%)
- Royalty Obligations: $39,243 (4.3%)
- Workplace Bills: $56,142 (6.2%)
- Payroll: $225,589 (25.0%)
- Skilled Charges: $10,819 (1.2%)
- Car Bills: $40,920 (4.5%)
- Whole Overhead Bills: $429,528 (47.6%)
EBITDA: $106,572 (11.8%)
- “Pool Upkeep Gross Income” consists of solely Gross Income derived from weekly pool cleanings and doesn’t embrace any further companies that could be carried out on the time of the upkeep service.
- “Pool Restore and Service Gross Income” consists of solely Gross Income derived from companies carried out which might be non-recurring or Pool Upkeep companies.
- “Subcontract Gross Income” consists of solely Gross Income derived from the efficiency of renovation companies and different companies which might be carried out by a subcontractor. It additionally consists of all supplies and labor associated to the job that the subcontractor carried out the work.
- “Gross Revenue” is outlined because the Whole Gross Income minus the Whole Price of Items Bought.
- “Price of Chemical compounds Consumed” is outlined as the price of the chemical substances used within the efficiency of Pool Upkeep companies. This doesn’t embrace the price of chemical substances utilized in different companies carried out, together with Pool Restore and Service and work carried out by a subcontractor.
- “Price of Supplies Bought” is outlined as the price of the components and supplies which might be offered to prospects both as a part of a service carried out or as a standalone buy by the shopper.
- “Subcontract Expense” is outlined because the expenditures and prices associated to the efficiency of renovation companies and different companies carried out by a subcontractor, together with subcontractor labor and supplies.
- “Promoting Bills” is outlined as all funds on behalf of promoting and advertising and marketing endeavors. This expense class additionally consists of the price of the web site, month-to-month expenditure for search engine marketing, and month-to-month expenditure for digital promoting.
- “Insurance coverage Bills” is outlined as normal legal responsibility insurance coverage, property insurance coverage, and every other kinds of insurance coverage.
- “Royalty Obligations” is outlined as funds of Royalty Charges payable underneath a franchisee’s franchise settlement.
- “Workplace Bills” is outlined as spending for Recruiting, Pc Provides and Expense, Dues and Subscriptions, Training and Coaching, Enterprise Meals, Basic Workplace Provides, Postage, Hire (tools facility and storage), Phone, Journey, and Utilities.
- “Payroll” is outlined as worker compensation for workplace employees and repair technicians.
- “Skilled Charges” is outlined as bills for authorized recommendation, accounting companies, and different skilled companies.
- “Car Bills” is outlined because the expenditures and prices for tools and car fuels, tools and car repairs, and parking and tolls.
- “Whole Overhead Bills” is outlined because the sum of Promoting Bills, Insurance coverage Bills, Royalty Obligations, Workplace Bills, Payroll, Skilled Charges, and Car Bills.
- “EBITDA” is outlined as Whole Gross Revenue minus Whole Working Bills.
Half 6 – Pool Upkeep Accounts Development
- Variety of Territories: 38
Whole Variety of Pool Upkeep Accounts
- 2019: 1,758
- 2020: 2,706
- 2021: 4,013
Common Variety of Pool Upkeep Accounts
- 2019: 70
- 2020: 93
- 2021: 106
12 months-Over-12 months Development
- 2019-2020: 33%
- 2020-2021: 13%
- Half 6 exhibits solely the data associated to the pool upkeep line of service and the account development. The desk doesn’t embrace every other kind of service supplied within the Territories.
- Pool upkeep accounts are outlined as weekly pool cleanings.
- Some retailers have offered this quantity. Your particular person outcomes could differ. There isn’t any assurance that you simply’ll promote as a lot.
Part VI – America’s Swimming Pool Firm Franchise Ratios, Comparables, Computations, and Analyses (Unique Content material for Platinum Subscribers) ⬇️
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